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With more than 700 exhibitors, hundreds of show only specials, and numerous educational
seminars, The Rental Show® from the American Rental Association is an incredible annual
event for the rental industry. Allstate Tent is proud to be an exhibitor each year. We
approach each show with passion, enthusiasm and a desire to meet new and existing
customers.

Attending a trade show can be an exciting and fun experience. Most attendees aren’t going
simply for the fun experience though. Trade shows are a necessary part of doing business.
Doing them right can yield big results for your business! Allstate Tent has put together a three-part
survival guide to help you make the most of The Rental Show 2018. Part one is a list of
best practices for attending The Rental Show.

The Rental Show Tips

1. In addition to having planned transportation and lodging well in advance, you should at
   least have a rough plan for each day of the show. Research the exhibitor list and
   seminar schedule to make a list of the exhibitors you definitely want to check out and
   events you want to attend.
2. Research the products you want to check out and have a list of questions to ask.
3. Set appointments with exhibitors in advance. To maximize your time and to avoid
   fighting a crowd to speak to the staff of an exhibitor, call before the show to ask if you
   can set up a dedicated time to speak with someone who can answer all your questions
   and take your order. Allstate Tent will be happy to do this!
4. Have a budget. With hundreds of show only specials, it is easy to get carried away. Don’t
   blow last year’s profits the first day of the show.
5. Have plenty of business cards. You will get hundreds of cards at The Rental Show. It
   helps to have some of your own to hand out.
6. Dress comfortably. The Rental Show is one of the biggest trade shows in the world.
   Make sure you have comfortable shoes and clothes.
7. Download The Rental Show App. This is a great resource to help you get the most out
   of the show.
8. Bring a power pack or battery pack. With the short life of most cell phone batteries today,
   one of these will be a lifesaver for long trade show days.
9. Plan purchases and logistics prior to the show if possible. Part 2 of this guide will go into
   further detail on this topic.
10. Enjoy yourself! While this is a work event and you will surely have goals to accomplish,
    don’t forget to take time to enjoy yourself. Go to the evening events, explore the city, and
    get to know the other attendees.